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Designed primarily by Trace Ayala, longtime friend and collaborator of Justin Timberlake, William Rast jeans are all over the vintage couture map. With input from JT himslf, this line of denim for men and women employs unique washes, consistent quality and a variety of hues and washes for a majorly hot look.
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William Rast |
 | One of the greatest stories in the fashion world has been the meteoric rise to prominence of William Rast jeans after the recent launch of the high-fashion denim line. Great denim, fabulous style and incredible fit made the foundation of their success. It didn't hurt, however, that the two guys behind the launch were anything but random. The design team behind William Rast jeans is Justin Timberlake and his best friend and long-time assistant, Trace Ayala. They may have been new to high fashion, but they knew Los Angeles, they knew jeans and they already had an edge in marketing. |
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