Tokidoki

Sometimes, a word that is the English translation of tokidoki, the greatest moments in fashion are completely accidental. If you are among the growing legion of fashion-conscious women and girls who adore the tokidoki style, you may be amazed to learn that tokidoki had its beginnings as the personal website of artist Simone Legno.

Though Legno just wanted a place to maintain a portfolio of his artwork, tokidoki caught the eye of the founders of Hard Candy cosmetics. The rest is fashion history. The way in which tokidoki's destiny changed is at one with the spirit of the designs, which are inspired by the magical silences of Kyoto and the modern, happy face of Subuya. Now, tokidoki spirit is alive in awesome styles of tees, hoodies, thermals, sweaters, caps, bags and pouches.

Tokidoki Is a Fusion of Cool Cultures for Girls and Women

Check out tokidoki on eModa.com for countless possibilities for mixing and matching our great clothes and accessories. Girls and young women alike will love the Japanese-inspired looks. Every style and combination mixes playful fun with sexy sophistication. These looks bring to life the fusion of several popular subcultures, including anime, Japanese pop, and American skater boy.

Once you've outfitted yourself in the cool tokidoki look, there may be one more step to consider. If there’s a male in your life, check out the tokidoki caps for guys. Let him know he is a priority male by accessorizing him in tokidoki.